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A new league of luxury: St.Edward launch exclusive Kensington collection

The prestigious West London neighbourhood of Kensington is synonymous with luxury living in the capital. Renowned for housing world famous department stores, cultural institutions, green space, and fine dining, it is no wonder that Kensington is a popular choice for those seeking a stylish home reflective of its illustrious surroundings. 


Home to members of the Royal Family and other famous faces including Madonna, Bernie Ecclestone and the Beckhams, Kensington is increasingly becoming a favourable London destination for football players. One development that has proven to be particularly popular is St Edward’s Kensington Row, a flagship scheme that offers discerning buyers the luxury of choice with their latest Kensington Collection.

Designed by world renowned Squire & Partners, Kensington Row comprises of 93 homes, courtyards, landscaped gardens and an attractive linear park. This collection represents some of the finest new homes within the Royal Borough of Kensington & Chelsea, all of which are available for immediate occupation. 


The Kensington Row scheme is divided into two phases; Thomas Earle House and Mowbray House. Each of these emulates their own distinct design whilst still sharing a cohesive and uncompromising standard of luxury for its residents. 

The final release of apartments will be launching at Thomas Earle House, a bespoke selection of three bedroom apartments spaciously sized between 1,806 and 2,874 sq. ft. All remaining homes boast outdoor space, with the sub penthouse on the ninth floor including a vast terrace spanning 1,410 sq. ft. All apartments have been thoughtfully designed and finished with the finest materials. Even the smallest details have been considered; from the Swarovski crystal lighting in the bathroom to the polished chrome and leather door handles, the resulting vernacular is one that demonstrates the elegance associated with Kensington. 


Within Thomas Earle House residents will also find the Cityhouses, an exclusive collection of one, two and three bedroom split level homes, complete with their own front door designed to reimagine urban living and provide a modern take on a traditional mews home. Alongside the benefit of a private sunken garden, residents can also take advantage of direct access on to the landscaped courtyard gardens and linear park, seamlessly bringing together the stylish interiors and picturesque green spaces. 

Ranging in size from 1,022 to 2,254 sq. ft., these open plan homes boast both high ceilings and full height windows that bathe the living area with natural light. On the lower ground floor residents can retreat to their master suite, where they can leave the city at the door and enjoy the elegant features of this comforting space, including concealed lighting in the bedrooms and bespoke stone work in the bathrooms. 


Standing tall at 200 ft. is the architecturally striking Mowbray House. Acting as Kensington Row’s centrepiece, it is the second building of its height to be built in the area in 30 years after the sister building, Edward House at 375 Kensington High Street. It’s height, unique glass and stone exterior informs the interiors, which have been configured to maximise both light and space. 

Generously sized between 1,324 and 2,692 sq. ft., each apartment within Mowbray House occupies its respective floors, offering stylish and spacious apartments lit by floor to ceiling windows, with many boasting 360 degree views across London.The duplex apartments on the upper floors have the added luxury of a striking cantilevered staircase, creating a grand focal point upon entrance. These one of a kind homes are doused in rich detailing with individually designed kitchens, antique brass door handles and double ended baths, creating an opulent aesthetic that echoes the grandeur of its location.


Kensington Row offers world class leisure facilities exclusively for residents’ use, including a private swimming pool, vitality pool, spa treatment rooms and a state-of-the-art gymnasium fitted with the latest sporting and work-out equipment. Residents also have access to a private cinema and a dedicated 24-hour concierge attending to all of their work and leisure needs.  

For those that frequently travel but are in need of a base in London, Kensington Row is the perfect address. There are convenient underground and road links to Heathrow, Gatwick, London City Airport and St Pancras International Station for the Eurostar. From nearby High Street Kensington Underground station residents are just three stops from Knightsbridge, home to Harrods, and five from Bond Street, just moments from Selfridges department store. 


All homes within the Kensington Collection are ready to move into from £1,625,000. 


For further information please contact St Edward on 020 3944 1300 or visit

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