The world’s greatest footballers invite their fans to join new digital fan club
OTRO is a new platform created by the players to share their stories with their fans, direct and unfiltered
OTRO will feature exclusive and original content from the players to show their lives off the pitch
OTRO, a digital fan club created by the world’s greatest footballers, launched around the globe. Fans joining OTRO will be able to enjoy new and exclusive content every day including original films and interviews, live Q&As and challenges set by the players giving them the chance to win incredible prizes, including meet and greets.
The full list of players who have joined OTRO are: Lionel Messi, Neymar Jr, David Beckham, Zinedine Zidane, James Rodriguez, Luis Suarez, Isco, Romelu Lukaku, Jerome Boateng, Paulo Dybala, Gabriel Jesus, Lieke Martens, Benjamin Mendy, Dele Alli, David Luiz, Toni Duggan and Eric Cantona, with more top players to be added in the future. Together they represent ten different footballing nations and have a combined social media following approaching one billion.
OTRO provides unprecedented access and an authentic view of these top players that fans can’t get anywhere else. OTRO enables the stars of the modern game to connect with their fans, telling personal stories through short form content and feature length shows, interviews and documentaries that shine a light on their lives away from the pitch.
Speaking about the launch of OTRO, CEO Jeremy Dale said: “Football fans all over the world want a deeper connection with their heroes and this is where OTRO comes in. Our line-up of players is beyond even my wildest dreams and I know that fans are going to love them coming together to form one club where they share their stories. We’ve specifically designed OTRO to be a community where members and players engage directly. These players are the founding members of OTRO and they are now inviting their fans to join their other club.”
Fans can join at OTRO.com from launch or download the app from the iOS and Android app stores later in the week. Everyone can become a member of the club and enjoy a selection of content for free. The Unlimited membership is available for a monthly subscription of £3.99 and gives members unrestricted access to everything on OTRO.