On 9th May, the Aurum Group (Watches of Switzerland, Mappin & Webb and Goldsmiths) held their annual Rolex Grand Basel Dinner for 250 of their best clients at Lindley Hall, Royal Horticultural Society in London. Showcasing the new Rolex Collection recently launched at Baselworld, the evening was hosted by Brian Duffy, Aurum CEO and their expert buyers, with all entertained by a string quartet and the addition of Augmented Reality to give all clients the chance to try on the new pieces.

 

To follow, they opened the doors the following day with their first Grand Basel Exhibition and hosted over 650 clients from across the UK and were joined by Bill Prince, Deputy Editor of British GQ on the expert panel.